Who Makes Armitron Watches

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Who Makes Armitron Watches?

Armitron is a popular brand that has been manufacturing watches since the 1950s. They offer a wide range of styles and features at affordable prices. Many consumers wonder who is behind this brand and what makes their watches stand out. In this article, we will explore the history of Armitron, the company behind the brand, and what sets their watches apart from the competition.

History of Armitron

Armitron was founded in 1956 by Eugen Gluck, a European immigrant who came to the United States with a passion for watchmaking. Gluck started his own company, E. Gluck Corporation, and began producing watches under the Armitron brand. The company quickly gained popularity due to their affordable and stylish designs.

In the 1960s, Armitron introduced the first LCD watch, which revolutionized the industry. They continued to innovate with features such as water resistance, alarm functions, and chronograph capabilities. Today, Armitron continues to produce quality watches with a focus on affordability and style.

The Company Behind the Brand

Armitron is a subsidiary of E. Gluck Corporation, which is based in Little Neck, New York. The company is still family-owned and operated, with Eugen Gluck’s son, Marc Gluck, serving as the current CEO.

E. Gluck Corporation has a long history of watchmaking, having produced watches for other brands such as Anne Klein, Nine West, and Badgley Mischka. They also produce private label watches for retailers such as Walmart and Target.

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What Sets Armitron Watches Apart

Armitron watches are known for their affordability, but they also offer a variety of features that make them stand out from other brands in their price range. Many Armitron watches come with water resistance up to 330 feet, making them suitable for swimming and snorkeling.

Armitron also offers a wide range of styles, from classic analog designs to digital watches with features such as alarm functions, timers, and chronographs. Some of their watches also come with a backlight, making them easy to read in low light conditions.

Another feature that sets Armitron watches apart is their durability. Many models come with scratch-resistant mineral crystal, which helps protect the watch face from damage. They also use high-quality materials such as stainless steel and leather for their bands.


Armitron watches are a popular choice for consumers who want a stylish and reliable watch at an affordable price. The company behind the brand, E. Gluck Corporation, has a long history of watchmaking and continues to innovate with new features and designs. Whether you’re looking for a classic analog watch or a digital watch with advanced features, Armitron has something to offer.


Q: Are Armitron watches waterproof?
A: Armitron watches are water-resistant up to 330 feet, making them suitable for swimming and snorkeling.

Q: Who owns Armitron?
A: Armitron is a subsidiary of E. Gluck Corporation, which is owned by the Gluck family.

Q: Where are Armitron watches made?
A: Armitron watches are designed in the United States and assembled in China.

Q: Can I replace the band on my Armitron watch?
A: Yes, many Armitron watches come with interchangeable bands, and replacement bands are also available for purchase.

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Q: Do Armitron watches come with a warranty?
A: Yes, all Armitron watches come with a limited lifetime warranty against defects in materials and workmanship.

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